Friday, October 9, 2009

Bra sizes

Adjustable hooks permit adjustment for in between sizes and for the vertical position of the breasts

There is considerable variation in women's breast volume, shape, size and spacing. A woman's breast volume may be more at the bottom, sides or top, and this will affect the bra size actually needed. Bra sizes are merely a way of standardizing these factors for a "close" fit, which are not necessarily the correct fit. A correctly fitted bra is determined by accurately calculating a woman's chest size (on the bra called the band size) and her breast size (called the cup size). The band size can typically be adjusted, using the three or four alternative sets of fastening hooks that are usually provided. Most bra straps can also be adjusted.

Bra sizes can vary widely, depending on the manufacturer, material used, and other considerations, and women can have difficulty finding a correctly-sized bra. This can be a challenge for both smaller- and larger-busted women
There are several labeling systems in use that provide approximate bra sizes. Unlike dress sizes, international manufacturers have not agreed on a single standard. British bra brands can range in cup size from A to K, while most Americans can find bras with cup sizes ranging from A to G, although some brands go as high as L. Manufacturers marketing and advertising often appeal to fashion and image over fit, comfort and function. Many physicians have found in their research that bra size is meaningless because breast volume is not calculated accurately.
Women often have a difficult time finding the correct bra size in standard sized bras. Some critics observe that measuring systems often lead to an incorrect size, most commonly resulting in too large a cup size (by a mean of three sizes) and too small a band size (by a mean of 4 sizes). The researchers concluded that among 103 women in the study seeking mammoplasty, that "obesity, breast hypertrophy, fashion and bra-fitting practices combine to make those women who most need supportive bras the least likely to get accurately fitted bras."
In November, 2005, Oprah Winfrey produced a show devoted to bras and bra sizes, during which she revealed research that eight out of ten women wear the wrong size bra. Some bra manufacturers and distributors state that trying on and learning to recognize a proper fit is the best way to determine a correct bra size, much like shoes.
Larger-breasted women tend to wear bras that are too small, and smaller-breasted women, ones that are too large. Larger women are more likely to have an incorrect bra fit. This may be partly due to a lack of understanding of how to correctly determine bra size; it may also be due to unusual or unexpectedly rapid growth in size brought on by pregnancy, weight gain, or medical conditions including virginal breast hypertrophy. As breasts become larger, their shape and the distribution of the tissues within them changes, becoming ptotic and bulbous rather than conical. This makes measurements increasingly unreliable, especially for large breasted women. Similarly the heavier a build the woman has, the more inaccurate the underbust measurement as the tape sinks into the flesh more easily. Finally, most women's breasts are asymmetrical (10% severely), with the left breast being larger in 62%, especially when the breasts are large.
The results of a number of surveys and studies in many different countries show that between 70% to 100% of women wear incorrectly fitted bras. Normally a perfect fit can only be achieved by purchasing a custom-made bra, which takes into account the position of a woman's breasts on her chest and asymmetrical positioning and size of her breasts.
Bra experts recommend that women, especially those whose cup sizes are D or larger, get a professional bra fitting from the lingerie department of a clothing store or a specialty lingerie store. Obtaining the correct size is further complicated by the fact that the size and shape of a woman's breasts fluctuate during her menstrual cycle, and also with weight gain or loss. One study found that the label size was consistently different from the measured size. Even breathing can substantially alter the measurements. So it is not surprising that even professional bra fitters have been shown to produce different recommendations for the same woman. A 2004 study found that 80% of department store bra fittings resulted in a poor fit.
The British Chiropractic Association warned that wearing the wrong bra size can lead to a number of problems, including back pain, restricted breathing, abrasions, breast pain and poor posture. Many of the health problems associated with bras are due to fitting problems. Finding a correct fit can be very difficult for many women which has affected sales. Medical studies have also attested to the difficulty of getting a correct fit. Scientific studies show that the current system of bra sizing is quite inadequate.

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